naming rights

The Cleveland Indians, soon to be known as the Guardians, have resolved a lawsuit filed by a local roller derby team over naming rights. Both will be called the Guardians.

The inaugural edition of the Jimmy Kimmel LA Bowl will be played Dec. 18 at SoFi Stadium in Inglewood, the host announced on “Jimmy Kimmel Live” on Wednesday night.

The University of Louisville Athletic Association has settled with Papa John's founder John Schnatter to terminate the pizza chain's naming rights to Cardinal Stadium.

The Denver Broncos have partnered with Empower Retirement on a 21-year deal to name their stadium "Empower Field at Mile High."

The home of the Milwaukee Brewers will no longer be known as Miller Park. American Family Insurance will take over the naming rights to the stadium in 2021 under a 15-year agreement.

DENVER (AP) — The Denver Broncos are taking over the naming rights to their stadium from Sports Authority but no signs are coming down yet. After missing its latest contract payment, Sports Authority asked a bankruptcy judge Tuesday to allow it to transfer the rights to the team...

DETROIT (AP) — The new home of the Detroit Red Wings will be Little Caesars Arena. The name was announced Thursday by Little Caesars and Olympia Entertainment. They say a 20-year naming rights agreement averages more than $6.25 million per year...

SEATTLE (AP) — The University of Washington and Alaska Airlines have agreed to a $41 million, 10-year partnership which includes naming rights for Husky Stadium. The school announced the partnership on Thursday and is still pending approval from the university's Board of Regents...