Washington Huskies and Alaska Airlines Reach Naming Rights Deal
SEATTLE (AP) — The University of Washington and Alaska Airlines have agreed to a $41 million, 10-year partnership which includes naming rights for Husky Stadium.
The school announced the partnership on Thursday and is still pending approval from the university's Board of Regents. The Huskies home football stadium would be named Alaska Airlines Field at Husky Stadium as part of the agreement.
Alaska Airlines already holds naming rights to the Huskies basketball arena. The new deal extends those rights and also makes the airline — based in Seattle — the official airline for all three University of Washington campuses.
The school says the money from the naming rights agreement will be used toward athletic scholarship along with other student and campus programming.